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2022 KEC Community & Tech College Division

Elevator Pitch Video Rubric

Instructions

Students were instructed NOT to consider this a role play; where they are pitching to investors or customers. Students are pitching a business idea to a panel of judges who are evaluating their idea and pitch based on the rubric & criteria provided. Students are not asking for an investment or selling to a customer - they are explaining their business idea.

Criterias

Choose a score, from 1 (worst) to 5 (best), for each of the following.

Performance: Appearance, confidence, posture, speaks slowly.

1 Poor

2 Minimal

3 Sufficient

4 Above Average

5 Excellent

Presentation: Clear, concise, understandable.

1 Poor

2 Minimal

3 Sufficient

4 Above Average

5 Excellent

Expectations: States goals of business, captures attention, persuasive, realistic.

1 Poor

2 Minimal

3 Sufficient

4 Above Average

5 Excellent

Quality: Includes all necessary points, makes plan clear, appropriate time length.

1 Poor

2 Minimal

3 Sufficient

4 Above Average

5 Excellent

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