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Kansas Entrepreneurship Challenge 2021

Elevator Pitch Video Rubric


Students were instructed NOT to consider this a role play where they are pitching to investors or customers. Students are pitching a business idea to a panel of judges who are evaluating their idea and pitch based on the rubric and criteria provided. Students are not asking for an investment or selling to a customer - they are explaining their business idea.


Choose a score, from 1 (worst) to 5 (best), for each of the following.

Market Opportunity: Sizeable market need presented, with the ability and plan to capture it.
Business Model: Company has a viable plan to grow a profitable business.
Management Capability: Founder/team demonstrates the ability to effectively grow the company.
Product/Service Offering: Customer focused solution with a clear value proposition.
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