Lincoln County YEC 2025

Executive Summary Rubric

Criterias

Choose a score, from 1 (worst) to 5 (best), for each of the following.

Originality of Product/Service Offering - Has the business developed a new, creative, original, or innovative product or service to solve the market’s problem or meet demand? Or is the business offering a fairly typical product or service?

1 Poor

2 Minimal

3 Sufficient

4 Above Average

5 Excellent

Business Model - Has the business developed a realistic plan to grow a profitable business by creating a strong management team, analyzing the competition, and creating a marketing strategy? Or does the plan seem unrealistic or flawed?

1 Poor

2 Minimal

3 Sufficient

4 Above Average

5 Excellent

Financial Accuracy - Did the business outline accurate and realistic startup costs, projected revenue and monthly/annual cash flow? Or are significant cost categories missing or revenue numbers unrealistic and inflated?

1 Poor

2 Minimal

3 Sufficient

4 Above Average

5 Excellent

Local Relevance - Is the business based locally (Lincoln, Mitchell, Osborne, or Russell counties) or relevant at a local level with its chances for success? Or is the business not locally based or relevant at a local level?

1 Poor

2 Minimal

3 Sufficient

4 Above Average

5 Excellent

Professional Document - Is the document well organized with no spelling errors and proper sentence structure and punctuation? Would the document be presentable to a banker/investor or not? Or is the document unprofessional with typos and poor grammar?

1 Poor

2 Minimal

3 Sufficient

4 Above Average

5 Excellent

Ranking – When first scoring, give all businesses a score of 1 (No Placement). Then after reviewing all businesses, determine your top 4 and adjust those scores according to 1st, 2nd, 3rd, etc. Do NOT give more than one business the same placement.

1 No Placement

2 4th Place

3 3rd Place

4 2nd Place

5 1st Place

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